Connecthings is a Paris-based operator of a global network of beacons that connect points of presence in a Smart City environment. The company entered the U.S. market in Spring 2016 and selected Carve Communications to help generate brand awareness among senior public sector IT and technology decision makers as well private enterprises focused on developing Smart Cities.
To support Connecthings initial sales efforts, Carve began an outreach campaign that positioned CEO Laetitia Gazel-Anthoine as a thought leader on Smart City technologies and how cities, startups and brands can work together to create a Smart City of the future. RCR Wireless, Government Computing News, GovTech, METRO Magazine, and other industry publications all featured bylined articles from Connecthings.
In addition to our outreach efforts, Carve secured Connecthings as the lead sponsor of the Smart City Summit at TechWeek NYC 2016. Carve developed the agenda for a half-day conference, including speakers from The City of Barcelona, Zenith Media, ReadWrite, Mikodura and other leading Smart City technology experts.